Description

We are seeking a highly skilled software industry focused senior content writer to lead and produce top-quality, SEO-optimized content for our service pages, blogs, and website assets. The ideal candidate should have prior experience in the software, SaaS, or IT services industry, with strong storytelling ability and a strategic understanding of content marketing that drives conversions & ranking together.

Job Responsibilities

Content Strategy & Research

  • Develop content strategies aligned with SEO and brand goals.
  • Research topics related to software development, SaaS, AI, web, and digital solutions.
  • Conduct in-depth research using both manual methods and AI-assisted tools (ChatGPT, Gemini, Perplexity, etc.) to gather insights—but ensure that all final writing is 100% manually written.
  • Collaborate with the SEO team to identify content gaps and opportunities.
     

Content Creation & Editing

  • Write, edit, and optimize service pages, blog posts, and case studies for clarity, engagement, and SEO.
  • Maintain a consistent tone and brand voice across all content.
  • Use AI tools only to enhance topic discovery, competitor gap analysis, analyzing trends, SERP intent, topical mapping, and factual validation—not for content generation.
  • Develop content with strong logical structure, narrative flow, and original tone that aligns with brand and SEO intent.
  • Review and guide junior writers to ensure quality and coherence.
     

Optimization & Reporting

  • a. Use SEO tools (Ahrefs, SurferSEO, or similar) to optimize existing and new content.
  • Track content performance using analytics and provide actionable improvement reports.
     

Requirements

  • 5+ years of proven experience in B2B software/IT content writing.
  • Excellent English writing and editing skills.
  • Deep understanding of SEO content strategy and keyword optimization.
  • Experience with CMS (WordPress or similar).
  • Ability to mentor junior writers and maintain editorial consistency.

Benefits

  • Attractive Salary for deserving candidates
  • Medical Coverage
  • Salary review twice in a year
  • Weekly two holidays
  • Provident fund
  • Two festival bonus
  • Quarterly Performance Bonus
  • WPPF.

Life at Brain Station 23